MarketPeel
Insider Trading Intelligence
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President and CEO
Kecia Steelman
Sun, Mar 15, 2026
Mar 15
sold $210.54k of ULTA
393 shares @ $535.72
Decreased holdings by -1.20%
30th largest trade (out of 59)
Tax Withholding
Trade made by an officer
Shares withheld by the issuer to cover taxes on vesting — not a market sale
ULTAUlta Beauty, Inc.
Consumer DiscretionarySpecialty Retail
1D0.00%
1W+2.38%
1M+7.84%
3M+2.49%
6M—
1Y—

Recent insider activity at ULTA

Jun 15George R. JR MrkonicSold$182.25kApr 7George R. JR MrkonicSold$243.76kSep 4Mike C. SmithSold$264.21kApr 1Jodi J. CaroSold$332.98kMar 20Kecia SteelmanBought$499.53kJul 2Catherine Ann HalliganSold$39.01kJun 25Jodi J. CaroSold$252.64kJun 4George R. JR MrkonicSold$154.57k
Full ULTA profile →Kecia Steelman’s trading history →
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