MarketPeel
Insider Trading Intelligence
JF

John J. Fawcett

BFH
DIRECTOR · BREAD FINANCIAL HOLDINGS, INC. · CIK 0001614143
FILING MIX · LIFETIME100%/0%
BUYS
8
SELLS
0
TOTAL VALUE
$274.5K
COMPANIES
1
ACTIVE SINCE
Jun 2024
HOLDINGS NOW
12,638
AVG SELL PX
TRADE KIND
SHOWING 8 / 8
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
4 backtested trades · 8 horizons · 6 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by John J. Fawcett, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d4+25.00%-0.10%+0.63%-0.73%-2.02%
14d4+50.00%+6.67%+2.88%+3.79%+2.40%
30d4+75.00%+5.25%+2.60%+2.65%+5.47%
60d4+50.00%+2.65%+5.25%-2.61%-8.93%
90d4+100.00%+13.55%+8.19%+5.37%+1.75%
180d4+75.00%+11.71%+6.79%+4.92%+4.41%
1y4(2 pending)+100.00%+23.89%+20.35%+3.54%+3.54%
2y4(4 pending)
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
BFH · 12,638 shares · as of Jun 15, 2026
03,1606,3199,47912,63820252026SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 8 buys / 0 sellsCOVERAGE · 9 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASEGRANT
Stock grant
1,63812,638Jun 15, 2026Jun 17, 2026View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASE
698$86.43$60.3K11,000May 21, 2026May 22, 2026View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASE
100$61.80$6.2K10,302Jul 30, 2025Aug 1, 2025View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASE
927$61.79$57.3K10,202Jul 30, 2025Aug 1, 2025View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASEGRANT
Stock grant
2,8029,275Jun 16, 2025Jun 18, 2025View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASE
1,000$51.02$51.0K6,473Oct 28, 2024Oct 30, 2024View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASE
2,000$49.82$99.6K5,473Aug 12, 2024Aug 14, 2024View →
BFH
BREAD FINANCIAL HOLDINGS, INC.
PURCHASEGRANT
Stock grant
3,4733,473Jun 17, 2024Jun 20, 2024View →
Other insiders · BFH
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About this filer
CIK 0001614143
ROLE
Director
PRIMARY
BFH
COMPANIES
1
ACTIVE SINCE
Jun 2024
MARKETPEEL · /INSIDER/0001614143DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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