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Bryan D. Wheeler

DG
EVP & CHIEF MERCHANDISING OFC · DOLLAR GENERAL CORP · CIK 0002095958
FILING MIX · LIFETIME56%/44%
BUYS
5
SELLS
4
TOTAL VALUE
$2.33M
COMPANIES
1
ACTIVE SINCE
Dec 2025
HOLDINGS NOW
29,139
AVG SELL PX
$133.79
TRADE KIND
SHOWING 9 / 9
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
1 backtested trades · 8 horizons · 2 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Bryan D. Wheeler, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d1+0.00%+0.41%+1.43%-1.02%-1.02%
14d1+100.00%-0.34%+0.38%-0.71%-0.71%
30d1+0.00%+8.35%+1.63%+6.72%+6.72%
60d1+0.00%+9.03%+0.33%+8.70%+8.70%
90d1+100.00%-10.07%-3.06%-7.02%-7.02%
180d1+100.00%-16.38%+10.25%-26.62%-26.62%
1y1(1 pending)
2y1(1 pending)
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
DG · 29,139 shares · as of Apr 1, 2026
08,01816,03624,05332,0712026SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2025
2026
2026
FLOW · 5 buys / 4 sellsCOVERAGE · 3 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
DG
DOLLAR GENERAL CORP
SALE
EVP & Chief Merchandising Ofc
902$117.17$105.7K29,139Apr 1, 2026Apr 3, 2026View →
DG
DOLLAR GENERAL CORP
PURCHASEGRANT
Stock grant
5,70430,041Mar 26, 2026Mar 30, 2026View →
DG
DOLLAR GENERAL CORP
PURCHASEGRANT
Stock grant
2,04224,337Mar 10, 2026Mar 12, 2026View →
DG
DOLLAR GENERAL CORP
PURCHASE
EVP & Chief Merchandising Ofc
6,583$92.98$612.1K32,071Dec 19, 2025Dec 19, 2025View →
DG
DOLLAR GENERAL CORP
PURCHASE
EVP & Chief Merchandising Ofc
3,193$90.37$288.6K25,488Dec 19, 2025Dec 19, 2025View →
DG
DOLLAR GENERAL CORP
SALE
EVP & Chief Merchandising Ofc
9,776$135.32$1.32M22,295Dec 19, 2025Dec 19, 2025View →
DG
DOLLAR GENERAL CORP
SALE
EVP & Chief Merchandising Ofc
3,1930Dec 19, 2025Dec 19, 2025View →
DG
DOLLAR GENERAL CORP
SALE
EVP & Chief Merchandising Ofc
6,5830Dec 19, 2025Dec 19, 2025View →
DG
DOLLAR GENERAL CORP
PURCHASEGRANT
Stock grant
82022,295Dec 8, 2025Dec 10, 2025View →
Other insiders · DG
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About this filer
CIK 0002095958
ROLE
EVP & Chief Merchandising Ofc
PRIMARY
DG
COMPANIES
1
ACTIVE SINCE
Dec 2025
MARKETPEEL · /INSIDER/0002095958DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
FREE · DAILY · 6 AM ET

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