MarketPeel
Insider Trading Intelligence
CB

Christopher J. Bealer

SMPL
CHIEF FINANCIAL OFFICER · SIMPLY GOOD FOODS CO · CIK 0002076611
FILING MIX · LIFETIME67%/33%
BUYS
2
SELLS
1
TOTAL VALUE
$226.4K
COMPANIES
1
ACTIVE SINCE
Nov 2025
HOLDINGS NOW
59,601
AVG SELL PX
$11.61
TRADE KIND
SHOWING 3 / 3
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
1 backtested trades · 8 horizons · 2 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Christopher J. Bealer, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d1+0.00%-2.64%+0.26%-2.90%-2.90%
14d1+100.00%+0.05%-2.65%+2.70%+2.70%
30d1+0.00%-5.82%+2.29%-8.12%-8.12%
60d1+0.00%-6.27%+2.60%-8.87%-8.87%
90d1+0.00%-11.79%+2.37%-14.16%-14.16%
180d1+0.00%-36.42%+7.97%-44.39%-44.39%
1y1(1 pending)
2y1(1 pending)
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
SMPL · 59,601 shares · as of Apr 16, 2026
015,49130,98146,47261,9622026SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2025
2026
2026
FLOW · 2 buys / 1 sellsCOVERAGE · 3 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
SMPL
SIMPLY GOOD FOODS CO
SALE
Chief Financial Officer
2,361$11.61$27.4K59,601Apr 16, 2026Apr 17, 2026View →
SMPL
SIMPLY GOOD FOODS CO
PURCHASEGRANT
Stock grant
28,99661,962Nov 8, 2025Nov 12, 2025View →
SMPL
SIMPLY GOOD FOODS CO
PURCHASE
Chief Financial Officer
9,946$20.01$199.0K32,966Nov 6, 2025Nov 10, 2025View →
Other insiders · SMPL
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About this filer
CIK 0002076611
ROLE
Chief Financial Officer
PRIMARY
SMPL
COMPANIES
1
ACTIVE SINCE
Nov 2025
MARKETPEEL · /INSIDER/0002076611DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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