MarketPeel
Insider Trading Intelligence
JR

Joyce Russell

CELH
DIRECTOR · CELSIUS HOLDINGS, INC. · CIK 0001890294
FILING MIX · LIFETIME67%/33%
BUYS
6
SELLS
3
TOTAL VALUE
$348.0K
COMPANIES
1
ACTIVE SINCE
Oct 2021
HOLDINGS NOW
18,837
AVG SELL PX
$47.16
TRADE KIND
SHOWING 9 / 9
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
3 backtested trades · 8 horizons · 4 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Joyce Russell, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d3+66.67%-1.03%-0.77%-0.26%+1.90%
14d3+33.33%+6.40%+0.01%+6.39%+5.23%
30d3+33.33%+4.96%-3.09%+8.05%+13.29%
60d3+66.67%-1.32%+1.55%-2.88%-2.44%
90d3+66.67%+6.36%+2.94%+22.82%+22.82%
180d3(1 pending)+50.00%+49.46%+14.84%+34.62%+34.62%
1y3(1 pending)+50.00%+14.77%+21.65%-6.88%-6.88%
2y3(2 pending)+100.00%-7.46%+46.06%-53.52%-53.52%
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
CELH · 18,837 shares · as of Mar 2, 2026
05,77711,55317,33023,10620222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
FLOW · 6 buys / 3 sellsCOVERAGE · 18 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
CELH
CELSIUS HOLDINGS, INC.
SALE
2,880$51.31$147.8K18,837Mar 2, 2026Mar 3, 2026View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
2,61121,717Feb 27, 2026Mar 3, 2026View →
CELH
CELSIUS HOLDINGS, INC.
SALE
4,000$28.47$113.9K19,106Mar 11, 2025Mar 13, 2025View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
4,86523,106Mar 1, 2025Mar 4, 2025View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
1,57618,241Mar 1, 2024Mar 5, 2024View →
CELH
CELSIUS HOLDINGS, INC.
SALE
500$172.72$86.4K4,450Aug 11, 2023Aug 14, 2023View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
1,1053,855Jan 1, 2023Jan 4, 2023View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
2,2006,055Jan 1, 2022Feb 13, 2023View →
CELH
CELSIUS HOLDINGS, INC.
PURCHASEGRANT
Stock grant
2,7502,750Oct 28, 2021Nov 1, 2021View →
Other insiders · CELH
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About this filer
CIK 0001890294
ROLE
Director
PRIMARY
CELH
COMPANIES
1
ACTIVE SINCE
Oct 2021
MARKETPEEL · /INSIDER/0001890294DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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