MarketPeel
Insider Trading Intelligence
Pricing
…
JP

John Sheldon Peters

LMND
CHIEF INSURANCE OFFICER · LEMONADE, INC. · CIK 0001816299
FILING MIX · LIFETIME21%/79%
BUYS
24
SELLS
91
TOTAL VALUE
$29.48M
COMPANIES
1
ACTIVE SINCE
Nov 2020
HOLDINGS NOW
81,386
AVG SELL PX
$59.62
TRADE KIND
SHOWING 115 / 115
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
71 backtested trades · 8 horizons · 32 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by John Sheldon Peters, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d71+28.17%+9.04%+0.60%+8.44%+1.98%4.13
14d71+47.89%+9.39%+0.34%+9.06%-0.18%3.53
30d71+36.62%+20.40%+1.99%+18.41%+6.45%3.86
60d71+50.70%+30.05%+3.00%+27.05%-4.41%3.13
90d71+57.75%+20.51%+6.08%+14.74%-13.27%1.76
180d71(3 pending)+51.47%-2.35%+11.79%-13.27%-13.56%-2.30
1y71(11 pending)+70.00%-22.30%+20.30%-44.12%-54.04%-5.43
2y71(18 pending)+86.79%-38.80%+15.08%-59.69%-84.75%-5.13
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
LMND · 81,386 shares · as of Jun 4, 2026
045,69891,397137,095182,793202120222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY ● SELL ●
2020
2021
2021
2021
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 24 buys / 91 sellsCOVERAGE · 23 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
3,608$52.94$191.0K81,386Jun 4, 2026Jun 5, 2026 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
1,735$53.17$92.2K84,994Jun 3, 2026Jun 5, 2026 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
3,571$52.50$187.5K76,729Mar 4, 2026Mar 5, 2026 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
1,773$50.12$88.9K80,300Mar 3, 2026Mar 5, 2026 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
11,845$11.61$137.5K82,073Feb 12, 2026Jan 13, 2026 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
11,845$11.61$137.5K0Feb 12, 2026Jan 13, 2026 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
9,000$90.00$810.0K70,228Jan 22, 2026Jan 23, 2026 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
18,457$5.26$97.1K10,000Jan 8, 2026Jan 13, 2026 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
18,457$5.26$97.1K79,228Jan 8, 2026Jan 13, 2026 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
10,000$80.00$800.0K60,771Jan 6, 2026Jan 8, 2026 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
3,554$81.00$287.9K70,771Dec 10, 2025Dec 11, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
2,667$72.37$193.0K74,325Dec 3, 2025Dec 4, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
2,677$72.74$194.7K76,992Dec 2, 2025Dec 4, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
3,798$73.25$278.2K79,669Nov 24, 2025Nov 24, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
18,930$72.77$1.38M83,467Nov 20, 2025Nov 24, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,718$50.34$136.8K102,397Sep 3, 2025Sep 5, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
25,556——25,556Aug 21, 2025Aug 25, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
38,155$11.61$443.0K143,270Aug 13, 2025Aug 15, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
38,155$60.00$2.29M105,115Aug 13, 2025Aug 15, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
38,155$11.61$443.0K11,845Aug 13, 2025Aug 15, 2025 ↗View →
LMND
LEMONADE, INC.
SALEGRANT
Gift
1,000——105,115Aug 12, 2025Aug 15, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
6,543$5.26$34.4K112,658Jun 23, 2025Jun 25, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
6,543$45.00$294.4K106,115Jun 23, 2025Jun 25, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
6,543$5.26$34.4K28,457Jun 23, 2025Jun 25, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,494$35.25$52.7K106,115Jun 3, 2025Jun 5, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
20,000$2.65$53.0K107,609Apr 2, 2025Apr 4, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
20,000——0Apr 2, 2025Apr 4, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,899$33.79$64.2K87,609Mar 4, 2025Mar 6, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
10,000$2.65$26.5K89,508Jan 2, 2025Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,000$2.65$26.5K20,000Jan 2, 2025Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,000$2.65$26.5K30,000Dec 31, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
10,000$2.65$26.5K79,508Dec 31, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
10,000$5.26$52.6K98,493Dec 30, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
10,000$38.67$386.7K88,493Dec 30, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
18,985$38.67$734.1K69,508Dec 30, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,000$5.26$52.6K35,000Dec 30, 2024Jan 3, 2025 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,790$45.50$81.4K88,493Dec 3, 2024Dec 10, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,547$18.84$29.1K90,283Sep 4, 2024Sep 6, 2024 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
17,889——91,830Jun 24, 2024Jun 26, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,026$16.03$16.4K73,941Jun 4, 2024Jun 6, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,106$16.52$18.3K74,967Mar 5, 2024Mar 6, 2024 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
4,025——77,509Mar 1, 2024Mar 5, 2024 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
10,000$2.65$26.5K73,484Jan 25, 2024Jan 29, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,000——40,000Jan 25, 2024Jan 29, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
869$17.70$15.4K76,073Dec 5, 2023Mar 6, 2024 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
567$13.68$7.8K76,942Sep 7, 2023Mar 6, 2024 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
15,700——63,484Aug 11, 2023Aug 14, 2023 ↗View →
LMND
LEMONADE, INC.
SALE10b5-1
10b5-1 plan
5,000$20.00$100.0K47,784Jul 17, 2023Jul 19, 2023 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,000——45,000Jul 17, 2023Jul 19, 2023 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
5,000$5.26$26.3K52,784Jul 17, 2023Jul 19, 2023 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
538$18.26$9.8K47,784Jun 5, 2023Jun 6, 2023 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
663$14.94$9.9K48,322Mar 7, 2023Mar 9, 2023 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
30,000——48,985Feb 7, 2023Feb 9, 2023 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,000$2.65$26.5K50,000Feb 2, 2023Feb 6, 2023 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
10,000$2.65$26.5K18,985Feb 2, 2023Feb 6, 2023 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
4,265$25.00$106.6K8,985Nov 1, 2022Nov 3, 2022 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
4,265$2.65$11.3K13,250Nov 1, 2022Nov 3, 2022 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
4,265$2.65$11.3K60,000Nov 1, 2022Nov 3, 2022 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
8,985$2.65$23.8K8,985Oct 19, 2022Oct 21, 2022 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
8,985$2.65$23.8K64,265Oct 19, 2022Oct 21, 2022 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
25,000——25,000Apr 5, 2022Apr 7, 2022 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
10,537$33.05$348.2K0Jan 19, 2022Jan 21, 2022 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
25,000——25,000Dec 6, 2021Dec 8, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$2.65$1.3K73,250Nov 3, 2021Nov 5, 2021 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
500$2.65$1.3K11,037Nov 3, 2021Nov 5, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$72.00$36.0K10,537Nov 3, 2021Nov 5, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$2.65$1.3K73,750Sep 1, 2021Sep 3, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
250$80.00$20.0K10,537Sep 1, 2021Sep 3, 2021 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
500$2.65$1.3K11,037Sep 1, 2021Sep 3, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
250$76.48$19.1K10,787Sep 1, 2021Sep 3, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
250$90.00$22.5K10,537Aug 2, 2021Aug 4, 2021 ↗View →
LMND
LEMONADE, INC.
PURCHASE
Chief Insurance Officer
750$2.65$2.0K11,287Aug 2, 2021Aug 4, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
750$2.65$2.0K74,250Aug 2, 2021Aug 4, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$88.01$44.0K10,787Aug 2, 2021Aug 4, 2021 ↗View →
LMND
LEMONADE, INC.
SALEGRANT
Gift
1,000——10,537May 18, 2021Aug 4, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,500$89.84$494.1K11,537Apr 15, 2021Apr 19, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,500$106.00$583.0K17,037Mar 15, 2021Mar 17, 2021 ↗View →
LMND
LEMONADE, INC.
PURCHASEGRANT
Stock grant
10,000——10,000Mar 10, 2021Mar 12, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,500$165.73$911.5K22,537Feb 16, 2021Feb 18, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,970$150.00$445.5K28,037Jan 20, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
881$155.64$137.1K32,144Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,137$156.36$177.8K31,007Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
3,547$147.55$523.4K84,805Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
197$144.45$28.5K93,140Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,065$146.66$302.9K88,352Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
3,201$153.40$491.0K35,675Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
7,677$152.49$1.17M38,876Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
14,574$150.48$2.19M64,286Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
200$143.43$28.7K93,337Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,723$145.69$396.7K90,417Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,744$148.53$407.6K82,061Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,650$154.33$409.0K33,025Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
3,201$149.55$478.7K78,860Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
17,733$151.57$2.69M46,553Jan 15, 2021Jan 20, 2021 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,000$118.49$592.5K93,537Dec 28, 2020Dec 29, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
9,600$70.00$672.0K108,137Dec 3, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
9,600$80.00$768.0K98,537Dec 3, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
4,243$64.65$274.3K121,337Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,000$68.53$68.5K136,937Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,300$65.64$85.3K120,037Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,200$65.76$78.9K139,337Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$68.71$34.4K117,737Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
500$67.97$34.0K118,237Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,400$66.99$93.8K137,937Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,300$66.88$86.9K118,737Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,900$68.68$199.2K127,337Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,700$63.98$172.7K143,837Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
6,700$67.85$454.6K130,237Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
3,300$64.77$213.7K140,537Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
1,757$63.77$112.0K125,580Dec 1, 2020Dec 3, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
2,598$59.31$154.1K163,315Nov 13, 2020Nov 17, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
4,200$58.05$243.8K165,913Nov 13, 2020Nov 17, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
5,744$56.12$322.3K182,793Nov 13, 2020Nov 17, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
12,680$57.09$723.9K170,113Nov 13, 2020Nov 17, 2020 ↗View →
LMND
LEMONADE, INC.
SALE
Chief Insurance Officer
16,778$59.98$1.01M146,537Nov 13, 2020Nov 17, 2020 ↗View →
Other insiders · LMND
Loading peer insiders…
About this filer
CIK 0001816299
ROLE
Chief Insurance Officer
PRIMARY
LMND
COMPANIES
1
ACTIVE SINCE
Nov 2020
MARKETPEEL · /INSIDER/0001816299DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
FREE · DAILY · 6 AM ET

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One short email. Insider buys, congressional trades, and plain-English analysis.

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