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Brian D. Doubles

SYF
SEE REMARKS · SYNCHRONY FINANCIAL · CIK 0001614719
FILING MIX · LIFETIME54%/46%
BUYS
50
SELLS
42
TOTAL VALUE
$168.66M
COMPANIES
1
ACTIVE SINCE
Jan 2020
HOLDINGS NOW
830,239
AVG SELL PX
$54.47
TRADE KIND
SHOWING 92 / 92
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
15 backtested trades · 8 horizons · 15 pending
Forward-return performance of every backtestable P/S trade by Brian D. Doubles, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d15+73.33%-5.92%-2.94%-2.98%-6.38%—
14d15+86.67%-11.75%-5.74%-6.01%-6.82%—
30d15+86.67%-12.99%-5.77%-7.22%-7.18%—
60d15+66.67%-8.53%-3.29%-5.24%-7.17%—
90d15+66.67%-6.33%-1.00%-7.93%-3.61%—
180d15(3 pending)+16.67%+16.19%+10.39%+5.80%+13.44%—
1y15(3 pending)+0.00%+26.59%+18.93%+7.66%+2.79%—
2y15(9 pending)+0.00%+69.23%+41.48%+27.75%+32.37%—
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
SYF · 830,239 shares · as of May 15, 2026
0280,505561,009841,5141,122,018202120222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY ● SELL ●
2020
2020
2020
2020
2021
2021
2021
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 50 buys / 42 sellsCOVERAGE · 26 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,017$71.38$72.6K830,239May 15, 2026May 19, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
39,105——0Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
39,105$68.52$2.68M829,222Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
39,105$33.53$1.31M868,327Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
28,449——0Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
150,000$68.86$10.33M829,222Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
28,449$34.30$975.8K857,671Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
28,449$67.96$1.93M829,222Mar 2, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
68,158$69.11$4.71M873,900Mar 1, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
105,322$69.11$7.28M979,222Mar 1, 2026Mar 3, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,172$72.31$84.7K942,058Feb 17, 2026Feb 19, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
181,132$77.13$13.97M940,886Jan 21, 2026Jan 23, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
390,751$77.13$30.14M1,122,018Jan 21, 2026Jan 23, 2026 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,197$70.47$84.4K731,267Nov 17, 2025Nov 19, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,175$71.49$84.0K730,070Aug 15, 2025Aug 19, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
14,976$72.87$1.09M728,895Jul 28, 2025Jul 30, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,308$60.49$79.1K713,919May 15, 2025May 19, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
66,780$60.68$4.05M712,611Mar 1, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
101,970$60.68$6.19M779,391Mar 1, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
8,846$60.59$536.0K768,575Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
20,728$30.41$630.3K798,149Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
91,154$60.05$5.47M677,421Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
19,365$60.05$1.16M777,421Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
20,728——0Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
25,862$60.04$1.55M798,149Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
28,019$29.33$821.8K826,168Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
2,157$60.58$130.7K824,011Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
1,363$60.62$82.6K796,786Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
28,019——0Feb 28, 2025Mar 4, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,167$65.29$76.2K777,421Feb 18, 2025Feb 20, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
99,797$69.47$6.93M776,254Jan 21, 2025Jan 23, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
215,231$69.47$14.95M876,051Jan 21, 2025Jan 23, 2025 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,168$64.98$75.9K660,820Nov 15, 2024Nov 19, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,644$45.89$75.4K659,652Aug 15, 2024Aug 19, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,700$44.14$75.0K658,008May 15, 2024May 17, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
4,045$41.75$168.9K656,308Apr 1, 2024Apr 2, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
59,696$23.00$1.37M795,049Mar 5, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
59,696——0Mar 5, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
59,696$41.26$2.46M735,353Mar 5, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE10b5-1
10b5-1 plan
75,000$41.26$3.09M660,353Mar 5, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
150,731$41.05$6.19M735,353Mar 1, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
47,874$41.05$1.97M584,622Mar 1, 2024Mar 5, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,630$39.85$65.0K632,496Feb 15, 2024Feb 20, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
114,916$37.97$4.36M684,224Jan 24, 2024Jan 26, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
53,358$37.97$2.03M630,866Jan 24, 2024Jan 26, 2024 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
2,209$29.15$64.4K569,308Nov 9, 2023Nov 14, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,859$34.40$63.9K567,099Aug 10, 2023Aug 14, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
25,000$23.00$575.0K590,240Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
11,610——0Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
11,610$24.55$285.0K576,850Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
11,610$34.50$400.5K565,240Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
25,000——59,696Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
25,000$34.50$862.5K565,240Aug 1, 2023Aug 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
2,154$27.08$58.3K565,240May 12, 2023May 16, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
6,127$29.08$178.2K563,086Apr 1, 2023Apr 4, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
28,013$35.98$1.01M569,213Mar 1, 2023Mar 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
169,470$35.98$6.10M597,226Mar 1, 2023Mar 3, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,008$35.77$36.1K427,756Feb 17, 2023Feb 22, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
41,065$35.37$1.45M429,086Jan 24, 2023Jan 26, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
88,391——470,151Jan 24, 2023Jan 26, 2023 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
926$38.73$35.9K381,760Nov 10, 2022Nov 15, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
987$36.11$35.6K380,834Aug 11, 2022Aug 15, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,025$33.03$33.9K379,847May 12, 2022May 16, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
7,438$35.16$261.5K378,822Apr 1, 2022Apr 4, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
93,489$39.47$3.69M405,260Mar 1, 2022Mar 3, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
19,000$39.47$749.9K386,260Mar 1, 2022Mar 3, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
589$43.66$25.7K311,771Feb 17, 2022Feb 22, 2022 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
510$50.18$25.6K273,137Nov 12, 2021Nov 16, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
494$51.62$25.5K272,627Aug 12, 2021Aug 16, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
560$45.27$25.4K272,133May 13, 2021May 17, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
24,304$41.66$1.01M276,743Apr 1, 2021Apr 2, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
5,170$41.66$215.4K271,573Apr 1, 2021Apr 2, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
33,750$40.00$1.35M265,876Mar 1, 2021Mar 3, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
13,437$40.00$537.5K252,439Mar 1, 2021Mar 3, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
562$37.90$21.3K232,126Feb 16, 2021Feb 18, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
14,753$35.38$522.0K231,564Jan 27, 2021Jan 29, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
31,602——246,317Jan 27, 2021Jan 29, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
71,034——344,171Jan 26, 2021Jan 28, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
32,989$46.10$1.52M311,182Jan 26, 2021Jan 28, 2021 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
726$29.11$21.1K214,715Nov 12, 2020Nov 16, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
848$24.70$20.9K213,989Aug 13, 2020Aug 17, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
1,212$17.07$20.7K213,141May 14, 2020May 18, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
20,984$14.51$304.5K211,929Apr 1, 2020Apr 2, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
100,000——84,696Mar 2, 2020Mar 4, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
100,000$30.00$3.00M252,913Mar 2, 2020Mar 4, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
20,000$30.00$600.0K232,913Mar 2, 2020Mar 4, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASE
See remarks
100,000$23.00$2.30M352,913Mar 2, 2020Mar 4, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
5,808$29.10$169.0K252,913Mar 1, 2020Mar 3, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
46,392$29.10$1.35M258,721Mar 1, 2020Mar 3, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
681$33.82$23.0K212,329Feb 13, 2020Feb 18, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
SALE
See remarks
10,219$32.57$332.8K211,648Jan 29, 2020Jan 31, 2020 ↗View →
SYF
SYNCHRONY FINANCIAL
PURCHASEGRANT
Stock grant
21,819——221,867Jan 29, 2020Jan 31, 2020 ↗View →
Other insiders · SYF
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About this filer
CIK 0001614719
ROLE
See remarks
PRIMARY
SYF
COMPANIES
1
ACTIVE SINCE
Jan 2020
MARKETPEEL · /INSIDER/0001614719DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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One short email. Insider buys, congressional trades, and plain-English analysis.

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