MarketPeel
Insider Trading Intelligence
Pricing
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JR

Janet L. Rolle

BZFD
DIRECTOR · BUZZFEED, INC. · CIK 0001497617
FILING MIX · LIFETIME53%/47%
BUYS
42
SELLS
37
TOTAL VALUE
$207.3K
COMPANIES
1
ACTIVE SINCE
Dec 2021
HOLDINGS NOW
0
AVG SELL PX
$2.62
TRADE KIND
SHOWING 79 / 79
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
3 backtested trades · 8 horizons · 4 pending
Forward-return performance of every backtestable P/S trade by Janet L. Rolle, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d3+100.00%-8.22%-0.43%-7.79%-8.46%—
14d3+100.00%-11.56%+0.67%-12.23%-13.39%—
30d3+66.67%-10.57%+0.33%-10.89%-15.95%—
60d3+100.00%-27.04%+3.73%-30.77%-27.14%—
90d3+100.00%-31.10%+2.02%-33.12%-32.62%—
180d3+100.00%-47.92%+5.39%-53.31%-61.95%—
1y3(1 pending)+100.00%-49.81%+19.40%-69.21%-69.21%—
2y3(3 pending)——————
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
BZFD · 0 shares · as of May 26, 2026
090,998181,997272,995363,99320222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY ● SELL ●
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 42 buys / 37 sellsCOVERAGE · 19 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
BZFD
BUZZFEED, INC.
SALE
104,773——0May 26, 2026May 28, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
23,283——203,599May 26, 2026May 28, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
104,773——308,372May 26, 2026May 28, 2026 ↗View →
BZFD
BUZZFEED, INC.
SALE
23,283——0May 26, 2026May 28, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
23,282——180,316May 12, 2026May 12, 2026 ↗View →
BZFD
BUZZFEED, INC.
SALE
23,282——23,283May 12, 2026May 12, 2026 ↗View →
BZFD
BUZZFEED, INC.
SALE
34,924——104,773Mar 1, 2026Feb 27, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
34,924——157,034Mar 1, 2026Feb 27, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
46,565——46,565Feb 12, 2026Feb 13, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
139,697——139,697Feb 12, 2026Feb 13, 2026 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
11,897——122,110Dec 1, 2025Dec 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
11,897——0Dec 1, 2025Dec 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
23,907$2.00$47.9K110,213Sep 12, 2025Sep 17, 2025 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
11,897——134,120Sep 1, 2025Sep 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
11,897——11,897Sep 1, 2025Sep 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
24,474$2.11$51.7K122,223Jun 16, 2025Jun 17, 2025 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
11,897——146,697Jun 1, 2025Jun 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
11,897——23,794Jun 1, 2025Jun 3, 2025 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
11,896——134,800Mar 1, 2025Mar 4, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
11,896——35,691Mar 1, 2025Mar 4, 2025 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
47,587——47,587Feb 7, 2025Feb 11, 2025 ↗View →
BZFD
BUZZFEED, INC.
SALE
30,801$3.50$107.7K122,904Dec 13, 2024Dec 17, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
19,228——0Dec 1, 2024Dec 2, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
19,228——153,705Dec 1, 2024Dec 2, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
1,674——0Nov 15, 2024Nov 19, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
1,674——134,477Nov 15, 2024Nov 19, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
19,228——19,228Sep 1, 2024Sep 5, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
19,228——132,803Sep 1, 2024Sep 5, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
1,674——1,674Aug 15, 2024Aug 16, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
1,674——113,575Aug 15, 2024Aug 16, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
19,228——38,456Jun 1, 2024Jun 4, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
19,228——111,901Jun 1, 2024Jun 4, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
1,674——92,673May 15, 2024May 17, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
1,674——3,348May 15, 2024May 17, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
76,910——363,993Apr 29, 2024May 1, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
307,643——307,643Apr 29, 2024May 1, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
76,910——230,733Apr 29, 2024May 1, 2024 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,693——20,082Feb 15, 2024Feb 20, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,693——287,083Feb 15, 2024Feb 20, 2024 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
29,034——280,390Dec 3, 2023Dec 5, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,034——0Dec 3, 2023Dec 5, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——26,775Nov 15, 2023Nov 16, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——251,356Nov 15, 2023Nov 16, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,033——29,034Sep 3, 2023Sep 5, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
29,033——244,662Sep 3, 2023Sep 5, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——215,629Aug 15, 2023Aug 17, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——33,469Aug 15, 2023Aug 17, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
29,033——208,935Jun 3, 2023Jun 6, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,033——58,067Jun 3, 2023Jun 6, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——40,163May 15, 2023May 17, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——179,902May 15, 2023May 17, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
29,033——173,208Apr 5, 2023Apr 6, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
116,133——116,133Apr 5, 2023Apr 6, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,033——87,100Apr 5, 2023Apr 6, 2023 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,693——144,175Feb 15, 2023Feb 21, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,693——46,857Feb 15, 2023Feb 21, 2023 ↗View →
BZFD
BUZZFEED, INC.
SALE
20,983——0Dec 3, 2022Dec 6, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
20,983——137,482Dec 3, 2022Dec 6, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——58,012Nov 15, 2022Nov 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——116,499Nov 15, 2022Nov 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
20,983——20,983Sep 3, 2022Sep 6, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
20,983——109,805Sep 3, 2022Sep 6, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——88,822Aug 15, 2022Aug 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——64,706Aug 15, 2022Aug 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
20,983——41,966Jun 3, 2022Jun 7, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
20,983——82,128Jun 3, 2022Jun 7, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
6,694——71,400May 15, 2022May 18, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
6,694——61,145May 15, 2022May 18, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
20,983——62,949Mar 3, 2022Mar 7, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
20,983——54,451Mar 3, 2022Mar 7, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
83,932——83,932Feb 22, 2022Feb 24, 2022 ↗View →
BZFD
BUZZFEED, INC.
SALE
4,462——73,632Feb 15, 2022Feb 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASE
4,462——33,468Feb 15, 2022Feb 17, 2022 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
107,100——107,100Dec 3, 2021Jan 5, 2021 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,007——78,093Dec 3, 2021Dec 7, 2021 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
29,007——29,007Dec 3, 2021Dec 7, 2021 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
107,100——107,100Dec 3, 2021Dec 7, 2021 ↗View →
BZFD
BUZZFEED, INC.
PURCHASEGRANT
Stock grant
29,006——29,006Dec 3, 2021Jan 5, 2021 ↗View →
BZFD
BUZZFEED, INC.
SALE
29,006——78,094Dec 3, 2021Jan 5, 2021 ↗View →
Other insiders · BZFD
Loading peer insiders…
About this filer
CIK 0001497617
ROLE
Director
PRIMARY
BZFD
COMPANIES
1
ACTIVE SINCE
Dec 2021
MARKETPEEL · /INSIDER/0001497617DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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