Keith Block

CRM

CO-CEO · SALESFORCE, INC. · CIK 0001205003

FILING MIX · LIFETIME25%/75%

BUYS

SELLS

TOTAL VALUE

$138.2K

COMPANIES

ACTIVE SINCE

Feb 2020

HOLDINGS NOW

60,162

AVG SELL PX

$183.35

Trades · vs SPY

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Performance · forward returns vs SPY

2 backtested trades · 8 horizons

Forward-return performance of every backtestable P/S trade by Keith Block, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.

HORIZON	TRADES	WIN RATE	INSIDER RETURN	SPY RETURN	MEAN EXCESS	MEDIAN EXCESS	T-STAT
7d	2	+100.00%	-4.94%	-4.13%	-0.80%	-0.80%	—
14d	2	+100.00%	-18.68%	-14.95%	-3.73%	-3.73%	—
30d	2	+100.00%	-20.91%	-23.00%	+2.10%	+2.10%	—
60d	2	+100.00%	-17.19%	-11.72%	-5.47%	-5.47%	—
90d	2	+100.00%	-4.35%	-7.83%	+3.48%	+3.48%	—
180d	2	+0.00%	+11.61%	+6.38%	+5.23%	+5.23%	—
1y	2	+0.00%	+26.73%	+22.43%	+4.30%	+4.30%	—
2y	2	+0.00%	+2.47%	+35.10%	-32.62%	-32.62%	—

How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.

Holdings over time

CRM · 60,162 shares · as of Feb 24, 2020

Trading cadence · quarterly flow

BUY ● SELL ●

2020

FLOW · 1 buys / 3 sellsCOVERAGE · 1 quarters

Form 4 filings · all activity

COMPANY	TYPE	SHARES	PRICE	VALUE	HELD AFTER	TRADE DATE	FILED
CRM SALESFORCE, INC.	SALE co-CEO	15	$184.47	$2.8K	60,147	Feb 24, 2020	Feb 25, 2020 ↗
CRM SALESFORCE, INC.	SALE co-CEO	739	$183.33	$135.5K	60,162	Feb 24, 2020	Feb 25, 2020 ↗
CRM SALESFORCE, INC.	PURCHASE co-CEO	2,068	—	—	60,901	Feb 22, 2020	Feb 25, 2020 ↗
CRM SALESFORCE, INC.	SALE co-CEO	2,068	—	—	6,203	Feb 22, 2020	Feb 25, 2020 ↗

Other insiders · CRM

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About this filer

CIK 0001205003

ROLE

co-CEO

PRIMARY

CRM

COMPANIES

ACTIVE SINCE

Feb 2020

MARKETPEEL · /INSIDER/0001205003DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE

Keith Block

The morning brief, before the bell.