MarketPeel
Insider Trading Intelligence
GF

Glenda J. Flanagan

VITL
DIRECTOR · VITAL FARMS, INC. · CIK 0001201245
FILING MIX · LIFETIME51%/49%
BUYS
23
SELLS
22
TOTAL VALUE
$53.48M
COMPANIES
2
ACTIVE SINCE
Jan 2020
HOLDINGS NOW
57,958
AVG SELL PX
$29.85
TRADE KIND
SHOWING 45 / 45
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
16 backtested trades · 8 horizonsHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Glenda J. Flanagan, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d16+93.75%-3.86%-0.19%-3.67%-4.31%
14d16+93.75%-7.53%+0.21%-7.74%-9.99%
30d16+100.00%-16.45%-2.92%-13.53%-11.47%
60d16+93.75%-25.01%-2.98%-22.03%-21.83%
90d16+100.00%-30.15%+0.35%-30.51%-31.25%
180d16+75.00%-22.67%+11.73%-34.40%-48.58%
1y16+56.25%-11.03%+30.34%-41.37%-41.22%
2y16+12.50%+2.81%+30.42%-27.61%-21.47%
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
VITL · 47,934 shares · as of Jun 10, 2026
0844,8131,689,6262,534,4383,379,251202120222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2020
2020
2020
2020
2021
2021
2021
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 23 buys / 22 sellsCOVERAGE · 26 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
35810,024Jun 10, 2026Jun 12, 2026View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
10,43647,934Jun 10, 2026Jun 12, 2026View →
VITL
VITAL FARMS, INC.
PURCHASE
6,100$8.33$50.8K37,498May 18, 2026May 20, 2026View →
VITL
VITAL FARMS, INC.
PURCHASE
6,100$8.33$50.8K37,498May 18, 2026May 21, 2026View →
CACC
CREDIT ACCEPTANCE CORP
SALEGRANT
Gift
1,8940Dec 24, 2025Dec 29, 2025View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
3,42331,398Jun 11, 2025Jun 13, 2025View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
4108,778Jun 4, 2025Jun 6, 2025View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASE
7818,368Dec 24, 2024Dec 27, 2024View →
CACC
CREDIT ACCEPTANCE CORP
SALE
7812,782Dec 24, 2024Dec 27, 2024View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
4427,587Sep 4, 2024Sep 6, 2024View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
2,13627,975Jun 12, 2024Jun 14, 2024View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
3007,145Jan 30, 2024Feb 1, 2024View →
CACC
CREDIT ACCEPTANCE CORP
SALE
2443,563Jan 8, 2024Jan 9, 2024View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASE
2446,845Jan 8, 2024Jan 9, 2024View →
CACC
CREDIT ACCEPTANCE CORP
SALE
4003,807Jan 5, 2024Jan 9, 2024View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASE
4006,601Jan 5, 2024Jan 9, 2024View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
1006,201Aug 22, 2023Aug 24, 2023View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
6,08625,839Jun 7, 2023Jun 9, 2023View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
3006,101Jan 30, 2023Feb 1, 2023View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
8,78219,753Jun 8, 2022Jun 10, 2022View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
3004,900Jan 28, 2022Jan 28, 2022View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
3,47110,971Jun 9, 2021Jun 11, 2021View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
3004,600Jan 29, 2021Jan 29, 2021View →
VITL
VITAL FARMS, INC.
SALE
1,354,684$28.74$38.93M1,603,230Nov 16, 2020Nov 18, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
108$511.94$55.3K9,892Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
300$511.85$153.6K11,108Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
800$513.87$411.1K9,408Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
845$513.33$433.8K8,300Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
300$514.02$154.2K8,000Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
900$512.72$461.4K10,208Aug 6, 2020Aug 10, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
747$512.63$382.9K9,145Aug 6, 2020Aug 10, 2020View →
VITL
VITAL FARMS, INC.
PURCHASE
1,232,2333,080,583Aug 4, 2020Aug 5, 2020View →
VITL
VITAL FARMS, INC.
SALE
421,337$20.46$8.62M2,957,914Aug 4, 2020Aug 5, 2020View →
VITL
VITAL FARMS, INC.
PURCHASE
298,6683,379,251Aug 4, 2020Aug 5, 2020View →
VITL
VITAL FARMS, INC.
SALE
1,232,2330Aug 4, 2020Aug 5, 2020View →
VITL
VITAL FARMS, INC.
SALE
298,6680Aug 4, 2020Aug 5, 2020View →
VITL
VITAL FARMS, INC.
PURCHASEGRANT
Stock grant
7,5007,500Aug 3, 2020Aug 5, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
2,000$475.00$950.0K12,000Jun 5, 2020Jun 9, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
1,000$475.74$475.7K11,408Jun 5, 2020Jun 9, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
2,000$476.37$952.7K10,000Jun 5, 2020Jun 9, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
385$449.33$173.0K12,408Feb 7, 2020Feb 11, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
1,647$447.26$736.6K13,497Feb 7, 2020Feb 11, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
389$446.35$173.6K15,144Feb 7, 2020Feb 11, 2020View →
CACC
CREDIT ACCEPTANCE CORP
SALE
704$448.52$315.8K12,793Feb 7, 2020Feb 11, 2020View →
CACC
CREDIT ACCEPTANCE CORP
PURCHASEGRANT
Stock grant
30015,533Jan 29, 2020Jan 31, 2020View →
Other insiders · VITL
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About this filer
CIK 0001201245
ROLE
Director
PRIMARY
VITL
COMPANIES
2
ACTIVE SINCE
Jan 2020
MARKETPEEL · /INSIDER/0001201245DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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