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Insider Trading Intelligence
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Esther Kay Stepp

FC
DIRECTOR · FRANKLIN COVEY CO · CIK 0001183372
FILING MIX · LIFETIME25%/75%
BUYS
3
SELLS
9
TOTAL VALUE
$804.8K
COMPANIES
1
ACTIVE SINCE
Jan 2020
HOLDINGS NOW
16,540
AVG SELL PX
$23.09
TRADE KIND
SHOWING 12 / 12
Trades · vs SPY
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Performance · forward returns vs SPY
7 backtested trades · 8 horizonsHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Esther Kay Stepp, measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d7+57.14%-0.78%+0.41%-1.18%-0.30%
14d7+42.86%+2.14%+1.75%+0.40%+0.14%
30d7+42.86%-5.20%+1.23%-6.43%-4.14%
60d7+57.14%-9.27%+3.42%-12.70%-19.38%
90d7+57.14%-4.63%+8.66%-13.29%-15.65%
180d7+28.57%-0.84%+19.67%-20.51%-20.37%
1y7+28.57%+42.97%+39.44%+3.53%+5.09%
2y7+0.00%+101.19%+44.25%+56.94%+45.35%
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
FC · 16,540 shares · as of Nov 24, 2020
013,85727,71541,57255,429SHARES HELD
Trading cadence · quarterly flow
BUY SELL
2020
2020
2020
2020
FLOW · 3 buys / 9 sellsCOVERAGE · 4 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
FC
FRANKLIN COVEY CO
SALE
4,075$22.61$92.1K16,540Nov 24, 2020Dec 1, 2020View →
FC
FRANKLIN COVEY CO
SALEGRANT
Gift
4,03520,615Nov 16, 2020Dec 1, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$23.57$94.3K24,650Jun 19, 2020Jun 22, 2020View →
FC
FRANKLIN COVEY CO
SALE
6,779$20.32$137.7K28,650Jun 2, 2020Jun 4, 2020View →
FC
FRANKLIN COVEY CO
PURCHASE
14,45335,429Jun 2, 2020Jun 4, 2020View →
FC
FRANKLIN COVEY CO
PURCHASE
14,4530Jun 2, 2020Jun 4, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$19.80$79.2K35,429May 21, 2020May 22, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$17.20$68.8K39,429Apr 21, 2020Apr 22, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$15.39$61.5K43,429Mar 20, 2020Mar 23, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$35.07$140.3K47,429Feb 21, 2020Feb 24, 2020View →
FC
FRANKLIN COVEY CO
SALE
4,000$32.70$130.8K51,429Jan 24, 2020Jan 27, 2020View →
FC
FRANKLIN COVEY CO
PURCHASEGRANT
Stock grant
3,06055,429Jan 24, 2020Jan 27, 2020View →
Other insiders · FC
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About this filer
CIK 0001183372
ROLE
Director
PRIMARY
FC
COMPANIES
1
ACTIVE SINCE
Jan 2020
MARKETPEEL · /INSIDER/0001183372DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
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