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Insider Trading Intelligence
Pricing
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LD

Loren Robert W. D.

XELB
CEO AND CHAIRMAN · XCEL BRANDS, INC. · CIK 0001086742
FILING MIX · LIFETIME74%/26%
BUYS
72
SELLS
25
TOTAL VALUE
$176.23B
COMPANIES
1
ACTIVE SINCE
Mar 2020
HOLDINGS NOW
749,937
AVG SELL PX
$0.88
TRADE KIND
SHOWING 97 / 97
Trades · vs SPY
Loading price series…
Performance · forward returns vs SPY
31 backtested trades · 8 horizons · 4 pendingHow are these numbers computed? →
Forward-return performance of every backtestable P/S trade by Loren Robert W. D., measured at 8 horizons from 7 days to 2 years. Deduped per economic event so co-filings count once. Excess return = trade return minus SPY return over the same window.
HORIZONTRADESWIN RATEINSIDER RETURNSPY RETURNMEAN EXCESSMEDIAN EXCESST-STAT
7d31+64.52%+8.10%+1.09%+7.01%+6.83%2.51
14d31+70.97%+14.00%+1.75%+12.25%+10.20%3.74
30d31+96.77%+29.52%+5.11%+24.41%+24.73%6.18
60d31+93.55%+36.78%+8.27%+28.51%+13.19%4.29
90d31+90.32%+30.50%+12.89%+17.61%+10.55%3.61
180d31+93.55%+63.35%+19.63%+43.73%+13.23%3.73
1y31(2 pending)+96.55%+140.00%+41.46%+98.54%+113.97%—
2y31(2 pending)+89.66%+65.47%+38.11%+27.36%+16.96%—
How to read this: Insider Returnis the average raw return of the filer's trades over the horizon. SPY Return is what SPY did over those same windows — reference only, not a comparison. The headline alpha number is Mean Excess = Insider − SPY; green means the filer beat SPY, red means they trailed it. Win rate is the share of individual trades where the filer beat SPY. T-statvalues above 2 mean the alpha is unlikely to be chance given the sample size. "Pending" counts trades where the horizon hasn't elapsed yet; their stats are not included in the row average.
Holdings over time
XELB · 749,937 shares · as of Jun 30, 2026
0571,4541,142,9081,714,3612,285,815202120222023202420252026SHARES HELD
Trading cadence · quarterly flow
BUY ● SELL ●
2020
2020
2020
2020
2021
2021
2021
2021
2022
2022
2022
2022
2023
2023
2023
2023
2024
2024
2024
2024
2025
2025
2025
2025
2026
2026
FLOW · 72 buys / 25 sellsCOVERAGE · 26 quarters
Form 4 filings · all activity
COMPANYTYPESHARESPRICEVALUEHELD AFTERTRADE DATEFILEDDETAILS
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
7,454$1.80$13.4K749,937Jun 30, 2026Jul 9, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
16,454$1.80$29.6K757,391Jun 30, 2026Jul 9, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
6,168$2.13$13.1K740,937May 29, 2026Jun 1, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
13,617$2.13$29.0K747,105May 29, 2026Jun 1, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
13,905$2.13$29.6K740,350Apr 30, 2026May 4, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
6,862$2.13$14.6K733,488Apr 30, 2026May 4, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
13,222$2.24$29.6K733,254Apr 20, 2026Apr 22, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
6,809$2.24$15.3K726,445Apr 20, 2026Apr 22, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
348,432$500,000.00$174.22B348,432Apr 14, 2026Apr 15, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
40,280$50,000.00$2.01B40,280Apr 14, 2026Apr 15, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
1,742$1.44$2.5K1,742Apr 14, 2026Apr 15, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
10,519$1.45$15.3K720,032Feb 27, 2026Mar 3, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
20,425$1.45$29.6K730,551Feb 27, 2026Mar 3, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
20,147$1.47$29.6K720,502Feb 2, 2026Feb 4, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
10,376$1.47$15.3K710,126Feb 2, 2026Feb 4, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
26,924$1.10$29.6K714,221Jan 2, 2026Jan 6, 2026 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
13,866$1.10$15.3K700,355Jan 2, 2026Jan 6, 2026 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
40,733$0.06$2.5K40,733Dec 17, 2025Dec 19, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO and Chairman
81,466$1.17$94.9K687,297Dec 17, 2025Dec 19, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO and Chairman
50,000$0.35$17.5K605,831Dec 5, 2025Dec 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
14,556$0.94$13.7K530,831Dec 3, 2025Dec 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
25,000$0.94$23.5K555,831Dec 3, 2025Dec 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
31,507$0.94$29.6K545,387Dec 3, 2025Dec 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
250,674——250,674Dec 3, 2025Dec 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
10,859$1.26$13.7K513,880Oct 31, 2025Nov 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
23,505$1.26$29.6K524,739Oct 31, 2025Nov 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
7,774$1.76$13.7K501,234Sep 30, 2025Oct 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
16,828$1.76$29.6K509,008Sep 30, 2025Oct 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
9,773$1.40$13.7K492,180Aug 29, 2025Sep 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
21,155$1.40$29.6K501,953Aug 29, 2025Sep 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
27,423$1.08$29.6K493,467Aug 15, 2025Aug 18, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
12,669$1.08$13.7K480,798Aug 15, 2025Aug 18, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
85,159$1.38$117.5K469,044Aug 4, 2025Aug 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO and Chairman
124,200$1.10$136.6K383,885Aug 4, 2025Aug 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
16,363$1.81$29.6K267,097Jun 30, 2025Jul 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
7,412$1.81$13.4K259,685Jun 30, 2025Jul 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
5,709$2.35$13.4K250,734May 30, 2025Jun 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
12,603$2.35$29.6K256,433May 30, 2025Jun 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
8,750——8,750May 28, 2025May 30, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
8,750——243,840May 28, 2025May 30, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
12,444$2.38$29.6K240,727Apr 30, 2025May 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
5,637$2.38$13.4K235,090Apr 30, 2025May 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
5,034$2.82$14.2K228,283Mar 31, 2025Apr 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
9,774$2.82$27.6K233,692Mar 31, 2025Apr 2, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
104,690$0.28$29.6K2,285,815Mar 3, 2025Mar 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
53,915$0.28$15.3K2,231,900Mar 3, 2025Mar 5, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
36,058$0.42$15.3K2,181,125Jan 31, 2025Feb 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
70,016$0.42$29.6K2,217,183Jan 31, 2025Feb 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
26,569$0.69$18.3K2,147,167Dec 31, 2024Jan 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
57,508$0.69$39.5K2,173,736Dec 31, 2024Jan 3, 2025 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
19,911$0.69$13.7K2,116,228Nov 29, 2024Dec 2, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
43,098$0.69$29.6K2,136,139Nov 29, 2024Dec 2, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
37,518$0.79$29.6K2,110,374Oct 31, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
17,333$0.79$13.7K2,093,041Oct 31, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
18,293$0.75$13.7K2,072,856Sep 30, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
39,594$0.75$29.7K2,091,149Sep 30, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
19,458$0.70$13.6K2,051,555Aug 31, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
42,117$0.70$29.5K2,071,013Aug 31, 2024Nov 5, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
20,570$0.72$14.8K2,038,399Jul 31, 2024Aug 2, 2024 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO and Chairman
9,503$0.72$6.8K2,028,896Jul 31, 2024Aug 2, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
132,589$0.98$129.9K2,017,829Mar 19, 2024Mar 19, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
146,250$0.65$95.1K1,885,240Mar 15, 2024Mar 19, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
124,845$1.57$196.0K1,760,395Apr 20, 2022Mar 19, 2024 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
181,179$1.56$282.6K1,614,145May 7, 2021Aug 3, 2021 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
181,179$1.56$282.6K1,614,145Apr 23, 2021Oct 1, 2021 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
21,244$1.07$22.8K1,432,966Dec 10, 2020Aug 4, 2021 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
21,244$1.07$22.8K1,419,566Dec 10, 2020Dec 11, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
18,380$1.06$19.4K1,411,722Dec 9, 2020Aug 4, 2021 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
18,380$1.06$19.4K1,398,322Dec 9, 2020Dec 11, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
12,000$0.78$9.4K1,393,342Oct 13, 2020Oct 15, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
1,400$0.79$1.1K1,381,342Oct 12, 2020Oct 13, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
12,000$0.77$9.2K1,379,942Oct 9, 2020Oct 13, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
4,000$0.75$3.0K1,367,942Oct 8, 2020Oct 9, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
3,000$0.70$2.1K607,317Sep 18, 2020Sep 23, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
10,000$0.80$8.0K604,317May 29, 2020Jun 2, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
7,500$0.92$6.9K1,431,976May 21, 2020May 26, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
6,704$0.99$6.6K1,424,476May 20, 2020May 21, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
2,115$0.73$1.5K1,417,772May 19, 2020May 21, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
1,000$0.68$6801,415,657May 15, 2020May 19, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
5,205$0.66$3.4K1,414,657May 13, 2020May 13, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
2,433$0.71$1.7K1,409,452May 12, 2020May 13, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
1,240$0.71$8801,407,019May 11, 2020May 13, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
4,500$0.73$3.3K1,405,779May 8, 2020May 8, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
3,984$0.72$2.9K1,401,279May 7, 2020May 8, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
3,504$0.63$2.2K1,397,295May 6, 2020May 8, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
4,871$0.72$3.5K1,393,791May 5, 2020May 6, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
500$0.91$4551,388,920May 1, 2020May 6, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
403$0.73$2941,388,420Apr 30, 2020Apr 30, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
559$0.75$4191,388,017Apr 29, 2020Apr 30, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
2,700$0.75$2.0K1,387,458Apr 28, 2020Apr 30, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
2,805$0.55$1.5K1,384,758Apr 22, 2020Apr 23, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
6,453$0.52$3.4K1,381,953Apr 21, 2020Apr 23, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
8,000$0.55$4.4K1,375,500Apr 20, 2020Apr 20, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
1,600$0.55$8801,367,500Apr 17, 2020Apr 20, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASE
CEO & Chairman
1,958$0.55$1.1K1,365,900Apr 16, 2020Apr 20, 2020 ↗View →
XELB
XCEL BRANDS, INC.
SALE
CEO & Chairman
155,556$0.65$101.6K1,363,942Mar 30, 2020Apr 1, 2020 ↗View →
XELB
XCEL BRANDS, INC.
PURCHASEGRANT
Stock grant
336,700$0.65$220.0K1,519,498Mar 30, 2020Apr 1, 2020 ↗View →
Other insiders · XELB
Loading peer insiders…
About this filer
CIK 0001086742
ROLE
CEO and Chairman
PRIMARY
XELB
COMPANIES
1
ACTIVE SINCE
Mar 2020
MARKETPEEL · /INSIDER/0001086742DATA · SEC EDGAR · FORM 4 · CONSOLIDATED TAPE
FREE · DAILY · 6 AM ET

The morning brief, before the bell.

One short email. Insider buys, congressional trades, and plain-English analysis.

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