Aerospace & Defense · MILWAUKEE, WI, United States
$25.17
-0.20% (-$0.05)2026-07-09
Smart-Money SignalNeutral · 48/100— Insiders are net sellers over 90 days (-$153K, 6 sales vs 8 buys)
Revenue$1.1B
Net Income$24.8M
EPS$0.22
Market Cap$2.6B
Price Performance
Historical data including institutional events
Company Profile
J
Jochen Zeitz
CEO & Executive Director
Harley-Davidson, Inc. is an American motorcycle manufacturer and lifestyle brand headquartered in Milwaukee, Wisconsin. Founded in 1903, it is one of two major American motorcycle manufacturers to survive the Great Depression along with its historical rival, Indian Motorcycle Company. The company has survived numerous ownership arrangements, subsidiary arrangements, periods of poor economic health and product quality, and intense global competition to become an iconic brand widely known for its loyal following. There are owner clubs and events worldwide, as well as a company-sponsored, brand-focused museum.
